Promotion Partners and 50 Shades by OPI

Ever since the publication of Fifty Shades of Grey, the first instalment in the Fifty Shades trilogy, the books still enjoy tremendous success; so much so that a Fifty Shades of Grey movie will be released in theatres this February! This is great news, because everyone is anxious to become more personal with Mr Grey and Anastasia Steele.

Nailpolish O.P.I.The fortunate few who were present at the press event at the Conservatorium Hotel in Amsterdam yesterday did not have to wait until February; during the launch of OPI’s new line of nail polish Fifty Shades of Grey, the Promotion Partners’ host and hostess Thomas and Barbara took on the roles of Mr. Grey and Anastasia. They gave guests a very warm welcome and served them exquisite snacks and festive drinks. They also took pictures with them and, of course, all the while remaining in character as Mr Grey and Anastasia.

 

 

A photographic account of the event: